Beijing time on April 30, according to foreign media reports, a graduate of Harvard Business School's Chen Dazhi (transliteration: Dazhi Chen) was a former product manager of Microsoft, by job advertisements on Craigslist.com in the classification information website, he has been recruited to 20 employees, its investment of $ 500,000 was founded site DailyGobble.com, to contend with the group purchase site Groupon and LivingSocial, and became a first-class discount reservation Web site.
other than served as a product manager for Microsoft, Chen Dazhi was Michael · Dell (Michael Dell) owned by Hedge Fund worked for some time. He founded the DailyGobble.com purpose of is to make the websites like Expedia provides discount tickets, in non-peak periods through discount services to entice consumers to all catering establishments.
DailyGobble.com officially launched on Friday, the site's total investment of US $ 500,000, of which Chen Dazhi himself invested $ 100,000. United States consumers every year in hotels and bars of consumption expenditures totalled $ 385.5 billion, by providing discounted food and beverage service, have vigorous DailyGobble.com wishes to take this development. 10 years ago, Chen Dazhi invest US $ 1 million for a similar attempt, but ended in failure. Chen Dazhi Express, blamed the failure of the then time does not apply, because at that time was at a time when the Internet bubble. With the rise of smart phones and network marketing, persuading Chen Dazhi tried again.
United States social media analyst at brokerage Wedbush Securities Law · Koerner (Lou Kerner), “ for innovators, and tremendous opportunities in the current market. Groupon grow faster than anyone imagined. &Amp;rdquo; Chen Dazhi aims from the United States hundreds of group purchase website stand out, to Groupon and LivingSocial that Giants launch impact. As of now, has 330 restaurants launched discount service in DailyGobble.com, this is proof that Chen Dazhi concept do have enormous potential. In accordance with Chen Dazhi objectives, one year after the DailyGobble.com quarterly revenues will reach $ 7 million, net profit reached US $ 250,000.
limited
DailyGobble convince restaurants and discount group purchase sites. DailyGobble discount services only to eat, and these discounts to low daily passenger traffic of a specific time period only. Today, the vast majority group purchase discounts provided by the site services, prepayment model adopted, does not restrict the user from lunch time period. Red Egg in New York restaurant owner Nick Faldo · (Darren Wan) said “ we can not much traffic for any period of use in the restaurant DailyGobble offers discount. 20% ”DailyGobble site to provide consumers with a Red Egg restaurant discounts, using time Tuesday and Sunday from 8 o'clock in the afternoon.
compared with most of the customers Web site, DailyGobble charged consumers eat 5% as the total amount of their fees, well below the Group buy website at least 20% of fees. Consumers after the full payment of consumption costs, when you discount amount accumulated to more than US $ 25, DailyGobble will return to consumers through PayPal discount fee.
refund VS coupons
refund modes let DailyGobble with customers such as Groupon and LivingSocial site separate, because the latter requires consumers to discount coupons purchased in advance, and then use these coupons at meal time. The Chief Analyst Greg Sterling Market Research · Stirling (Greg Sterling), said “ as consumers then can get a refund, I think they may cause some resistance and due to DailyGobble mode. First of all, this is a question of trust. If you can easily get a refund, then DailyGobble will be a large number of loyal fans. ” Chen DazhiThat, by using the DailyGobble service, consumers can avoid using the coupons of the embarrassment and the potential for trouble.
suchalita ·, analyst at market research firm Forrester; maerpulu (Sucharita Mulpuru) said to DailyGobble really are consumers familiar with, first of all, the company needed a large sales team. Chen Dazhi, said DailyGobble currently has 9 sales staff. Maerpulu says, “DailyGobble in fact belongs to the labour-intensive industries, you must obtain a consumer's understanding. &Amp;rdquo;
DailyGobble Smartphone application currently has launched an iPhone application, allowing Diners through photos send receipts via email to DailyGobble. DailyGobble in the New York Office of the staff will verify each account, and begin to calculate the refund amount for consumers. Chen Dazhi, said the company's application for Google's Android operating system will launch in a week, for RIM BlackBerry application will be launched in 4-6 weeks.
