3 10th, Alipay first micro-community marketing tools online, the tool is positioned to provide payment based on SNS for the business and marketing. That business through micro-publish coupons, you can use PayPal to complete the purchase, amounts attributable to the non-commercial project, form a community of + payments + marketing + public integration.
, PayPal launched a secured transaction services do not rely on Taobao platforms, user-friendly Forum, microblogging and other places used for small secured transactions. And the micro customer is a business-oriented marketing tool.
it is understood that the micro-channel (weike.alipay.com) after the line, business owners can select the issued coupon into the background, and to determine the price. Widely published after the completion of the information sent to Twitter, and watercress, all networks various SNS, kaixinwang, forums and other communities. Users on that page after purchase, obtain the appropriate discount code that can be obtained from the business consumer. Business statistics to non-confidential user group features, further enhance the marketing effect. Coupon sale is as a small charity money for help to communities of selected projects. Business outstanding offers content, users can also get PayPal refunds.
at present, f, red child, yintai Amoy network, love-wave network, network, and music Justyle men over more than 10 domestic B2C website and group purchase site has been in the micro-publish coupons, price for 1 cent, attracting more than 5,000 users purchase.
“ this is a start, we hope that we can see when the payment, guarantee and when communities are combined to show the possibilities. ” The project leader white Crow said, this is to speed up the integration of communities and to pay a try. It is learned that PayPal customer will also publish more community-based micro-plugin, gradually improving the function of marketing in the background.
